Art at Work
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Brand Stories & Logos

Identities are the beginning of everything. They are how something is recognized and understood. What could be better than that?
- Paula Scher

 

BRAND STORIES

 

Baseball BBQ

I developed the branding for this start up company that make grilling utensils with baseball bat handles. The branding work applied across their company collateral, to product art, packaging, apparel and more. Two secondary logos developed were brand characters called ‘Fork Ballers’. This character was custom illustrated for a modern approach on classic baseball references.

Other branding materials included product hang tags, shipping tape, two different types of packaging and retail display. Additionally I designed apparel with baseball / grill inspired designs.

 

 

Keen Footwear

Branding Support During my time working at Keen, I worked on expanding their package and mail system branding. This included mailers and collateral that would go in their DTC purchases and company would send letters with unique envelopes with special collab shoes.

Other parts of brand collateral I developed was internal and partner letterhead correspondence, when it was a special delivery. Other items included updating the business cards for environmental friendly production, and all kinds of various merchandise branding implementation.

 

 

LIFT UP Portland

Lift UP Portland's mission is to reduce hunger and improve the lives of low-income residents in Northwest and Downtown Portland. I was contracted to develop a logo that would being together the idea of providing food to Portland.

 

 

Perfect Margin Door Company

This company regarded a point of pride their precision door installation. I wanted to design a logo that demonstrated shapes perfectly fitting together, conveyed what their company provided, established them as a premium service provider. This logo was used across company business materials, company fleet, and employee work shirts.

 

 

The Leucadia Club

This client was a bar and grill in north San Diego that wanted to highlight their love of surfing and beer. I developed a main logo for their restaurant that was used for exterior signage, menu and business materials. During development, they liked several of the logos I developed that they wanted to include them in various parts of the bar, for interior signage, menu, coasters and others.

 

 

Roller Derby Team Logos

 

 

Sports Industry

Stats is a logo for football combine event.

On right are brand supporting brand for SKLZ.