I completed this shirt design last month for a cross fit apparel company in San Diego, CA. A general idea was provided from stock graphics, along with details of make it feel So Cal beach theme. They wanted to include call out words of the area and the company around the design.

This was one of the comps I fully developed. I think it has a very modern and clean look, too good to only see the cutting room floor.

Final Design

The final artwork was developed into a 4 color screen print. This company prints different colors for each shirt color. I produced well over a dozen different color schemes to find the right fit for the designs theme.